Crystal Wilson’s life purpose is to help the world’s most vulnerable people by connecting them
with life changing resources. Marked by her passion for Christ, entrepreneurial spirit, and
strategic thinking, she currently serves as the Director of Multicultural Partnerships at
In this role, she leads a national team of fundraisers to engage with the African American,
Hispanic, Asian, and multiethnic church markets in the US. The overall goal is to establish
strong, long-lasting partnerships that result in life changing support for thousands of the world’s
most vulnerable children.
She holds a Bachelor of Arts in Communications from the University of Michigan and began her
career as a national corporate presenter for Maytag and General Motors. She found a home in
the automotive industry and served there for over 15 years, leading PR, and marketing teams.
During her tenure in the automotive industry, Crystal had the honor to help shape global brands
such as Jeep, Cadillac, Lincoln, and Nissan to name a few.